Exact Target 2011 Connections Conference
Bryndon Preston, Vice President of Food Rescue, and I were able to attend ET 2011 Connections Conference due to the generosity of their company. Thanks to Scott Dorsey and Tim Kopp for making this possible. It was an incredible opportunity to connect with top-level marketers in the country, including social media directors for brands such as Hardees, Great Wolf Lodge, Southwest Airlines, Best Buy, and many others. We also connected with Jim Kukral, author of the book “Attention: This Book Will Make You Money”, and Jim conducted an interview for a podcast about Food Rescue that can be heard here. Thanks Jim. Our experience only confirmed that the Food Rescue Flash Mob is a great avenue to influence national corporations as well as local food establishments to give away their extra food.